Engaged by a prominent e-commerce enterprise, I was entrusted with the mission of refining their WooCommerce extension, catering specifically to both B2B and B2C customer segments. The core challenge revolved around introducing a dynamic pricing mechanism within their platform. The objective was clear: automate the display of tailored product prices according to a customer’s categorization. In essence, B2B clientele benefited from preferential pricing, whereas B2C users encountered standard rates.

Harnessing deep WooCommerce expertise and custom plugin modification techniques, I achieved seamless differentiation in pricing models